Search Marketing Now News

The Customer Intimacy Imperative

zdefazio — Wed, 25 Jan 2012 20:59:57 +0000

Learn how the right blend of customer-centric strategies and advanced analytic tools can help your business achieve advantage.

Customer Analytics Pay Off

zdefazio — Wed, 25 Jan 2012 20:58:38 +0000

Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight.

Increasing Marketing Campaign Profitability

zdefazio — Wed, 25 Jan 2012 20:56:38 +0000

Discover how using predictive analytics can help your company convert prospects and cross-sell to existing customers.

Grow Your Business by Building Consumer Trust: The Secret Ingredient of Internet Success

zdefazio — Fri, 20 Jan 2012 21:49:17 +0000

Learn to establish a strong online relationship with your customer that is built on trust by bolstering security and authenticating your site.

Internet Trust Marks: Building Confidence and Profits Online

zdefazio — Fri, 20 Jan 2012 21:24:13 +0000

Learn how recent trends in Internet trust marks can help restore confidence in online shopping, and as concluded by at least one recent study, even induce those who do shop to spend more.

The Inside Scoop on Automating and Optimizing Your PPC Campaigns

zdefazio — Fri, 20 Jan 2012 18:19:01 +0000

Sponsored by:

The Inside Scoop on Automating and Optimizing Your PPC Campaigns

Tuesday, February 21, 2012 - 1PM EST (10AM PST)

Speakers:
David Rodnitzky, CEO of PPC Associates
Joseph Kerschbaum, Vice President at Clix Marketing

Creating a Small Business Website Your Customers Will Trust

zdefazio — Wed, 11 Jan 2012 00:47:52 +0000

The online world is no different from the offline world in terms of how people shop -- people go through the same 7 steps as they consider a purchase, whether the storefront exists down the street or down the network cable. Ultimately, a business needs to establish trust if a customer is going to purchase.

Mobile Search: The Agency Opportunity

zdefazio — Tue, 10 Jan 2012 22:23:40 +0000

Sponsored by:

» Register Now!

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Mobile Search: The Agency Opportunity

Tuesday, January 31, 2012 - 1PM EST (10AM PST)

Speakers:
Steven Schuler, Senior Marketing Manager, Mobile and Connected Devices, Yahoo!
Patrick Peters, Account Executive, Mobile Sales, Yahoo!

How to Use Google+ for Business

zdefazio — Tue, 10 Jan 2012 20:21:48 +0000

This new guide helps make sense of Google+, the new social network from Google. It includes step-by-step instructions for how to set up and optimize your Google+ business page; best practices to generate more buzz around your company, and the different aspects of Google+ that will impact your search engine optimization and blogging efforts.

The Definitive Guide to Integrating Social Media and Email Marketing

zdefazio — Tue, 10 Jan 2012 19:57:15 +0000

Social media's rapid rise over recent years gave marketers exciting new tools for communicating with customers and prospects. Suddenly, established marketing tactics such as email were seen as old fashioned, one-way channels that consumers were increasingly likely to ignore.